https://ive-studio-portfolio.pages.dev/blog Notes from a studio that ships: why landing pages fail, what onboarding tests miss, and what we learned the expensive way. en https://ive-studio-portfolio.pages.dev/blog/landing-page-design-problem https://ive-studio-portfolio.pages.dev/blog/landing-page-design-problem We audited eleven pages that converted under 1%. Ten of them looked fine. The problem was always the same, and it was never the hero section. Conversion Fri, 12 Jun 2026 00:00:00 GMT https://ive-studio-portfolio.pages.dev/blog/design-system-nobody-maintains https://ive-studio-portfolio.pages.dev/blog/design-system-nobody-maintains Three months of component work, abandoned in five weeks. Here is what we do differently now, and why documentation was never the problem. Process Thu, 28 May 2026 00:00:00 GMT https://ive-studio-portfolio.pages.dev/blog/stop-testing-onboarding-on-designers https://ive-studio-portfolio.pages.dev/blog/stop-testing-onboarding-on-designers Your team knows where everything is. That is exactly why they are the worst people to validate a first-run experience. UX Thu, 14 May 2026 00:00:00 GMT https://ive-studio-portfolio.pages.dev/blog/six-weeks-or-it-never-ships https://ive-studio-portfolio.pages.dev/blog/six-weeks-or-it-never-ships Every project we ran longer than six weeks lost momentum somewhere in the middle. So we stopped selling longer ones. Process Thu, 30 Apr 2026 00:00:00 GMT https://ive-studio-portfolio.pages.dev/blog/pricing-pages-are-product-design https://ive-studio-portfolio.pages.dev/blog/pricing-pages-are-product-design The page where people decide to pay you gets treated like a brochure. We rebuilt one as a product surface and trials went up 27%. Business Sat, 11 Apr 2026 00:00:00 GMT https://ive-studio-portfolio.pages.dev/blog/what-we-ask-before-we-quote https://ive-studio-portfolio.pages.dev/blog/what-we-ask-before-we-quote Nine questions. If a client cannot answer four of them, the estimate will be wrong and both sides will be unhappy by week three. Business Thu, 26 Mar 2026 00:00:00 GMT https://ive-studio-portfolio.pages.dev/blog/animations-costing-conversions https://ive-studio-portfolio.pages.dev/blog/animations-costing-conversions We love motion. We also measured what happens when a 400ms transition sits between a user and a submit button. Development Sun, 08 Mar 2026 00:00:00 GMT https://ive-studio-portfolio.pages.dev/blog/dark-mode-is-not-a-feature https://ive-studio-portfolio.pages.dev/blog/dark-mode-is-not-a-feature It is a second design system with its own contrast rules, its own bugs and its own maintenance cost. Decide that on purpose. UX Thu, 19 Feb 2026 00:00:00 GMT https://ive-studio-portfolio.pages.dev/blog/handoff-is-a-process https://ive-studio-portfolio.pages.dev/blog/handoff-is-a-process The build never matches the mockup when design and development are separate contracts. Here is the checklist we use instead. Development Mon, 02 Feb 2026 00:00:00 GMT